Lottomatica

Visibility that drives action
Research showed one thing clearly: traditional in-store communication wasn’t boosting impulse purchases of instant lotteries. Time for a change.
Enter CO.MO.D.I. (COnnecting, MOdular, Durable, Interchangeable display system): a patented, modular, and flexible system designed to adapt communication to any retail space, in real time. A smart solution that lets retailers configure display materials directly in-store, tailoring visibility to their needs.
More than 20,000 shops have adopted the system, and test locations saw double-digit sales growth. From static signs to smart spaces. Because impulse starts with what you see.