FACT
Birra Peroni sets the purchase drivers for every brand in each channel.
CHALLENGE
Offer to sales agents a complete and simple guide, easy to consult, in order to improve an efficient selling strategy
SOLUTION
Design and development of the Vademecum, updated every year, that through the visual synthesis of picture of success make the selling strategy easy to set and fast to run
OUTCOME
3Ways creates the Vademecum from 2014 till now and it’s the reference agency for this sales tool.
FACT
Birra Peroni sets the purchase drivers for every brand in each channel.
CHALLENGE
Offer to sales agents a complete and simple guide, easy to consult, in order to improve an efficient selling strategy
SOLUTION
Design and development of the Vademecum, updated every year, that through the visual synthesis of picture of success make the selling strategy easy to set and fast to run
OUTCOME
3Ways creates the Vademecum from 2014 till now and it’s the reference agency for this sales tool.