WORKS
POP & SALES TOOLS
FACT
Acuvue allocates high investments in product technologies and aims to extend the target potential with a dedicated offer for astigmatism
CHALLENGE
Give to the optician a communication tool able to present the specific offer for astigmatism, while enlightening the business opportunity for the practice
SOLUTION
Design and development of a cuvette for astigmatism portfolio that represents the 4 pillars for the success. A visual trick with the number 4 recalls the naming of ACUVUE range “for Astigmatism”.
Cuvette Portfolio for Astigmatism
FACT
Acuvue allocates high investments in product technologies and aims to extend the target potential with a dedicated offer for astigmatism
CHALLENGE
Give to the optician a communication tool able to present the specific offer for astigmatism, while enlightening the business opportunity for the practice
SOLUTION
Design and development of a cuvette for astigmatism portfolio that represents the 4 pillars for the success. A visual trick with the number 4 recalls the naming of ACUVUE range “for Astigmatism”.
